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Salem Art Fair & Festival 2012
Show Dates: 7/20/12 - 7/22/12
Application Deadline: 2/19/12

The application deadline has passed.


REQUIREMENTS:

Media
Images: 4 (a booth shot is required)

General Information
SALEM ART FAIR & FESTIVAL
Show Dates: July 20 – 22, 2012
Salem, Oregon
Northwest Region

Salem Art Association (SAA) invites artists to apply for participation in the 2012 Salem Art Fair & Festival. Ranked 20th in the nation by the Art Fair Source Book, this 63-year-old event is one of the largest of its kind in the Pacific Northwest and is the premier community arts event in Oregon. The Salem Art Fair & Festival has an outstanding reputation among participants and visitors and attracts 55,000 people annually. The fair is a reputable showcase and is well-known by artists for producing high volume sales. The Salem Art Fair & Festival is held every year in beautiful Bush’s Pasture Park in Salem, Oregon. The 100-acre park is filled with majestic fir and oak trees. Its natural flora and expansive green fields make this an ideal setting to celebrate creativity and showcase art.

APPLICATION DEADLINE: FEBRUARY 19, 2012 MIDNIGHT PST -- no exceptions please
Images: 4 (a booth shot is required)
Jury Fee (Application Fee): $35.00 (non-refundable)

JURY DETAILS
Entry deadline: Sunday, February 19, 2012
Reminder: Commitment to show and booth fee due upon acceptance

February 19, 2012 – Application deadline
March 12 & 13, 2012 – Jury selects 205 artists invited to exhibit
March 16, 2012 – Notification by email and website for both accepted and alternates. Please do not call.
April 6, 2012 – Deadline for accepted artists to commit to the show, return a signed exhibitor contract and remit the booth fee.

GENERAL INFORMATION
The Salem Art Fair & Festival is a three-day outdoor celebration of the visual and performing arts. The primary focus of the event is the juried exhibition of gallery quality fine art and fine crafts, giving our audience the rare opportunity to meet, interact with, view the works of and purchase art from the individuals who have created it. Additionally, the festival offers artist demonstrations, art activities for children, live performances on 2 stages, and quality food, beer and wine. The Salem Art Association, which runs the Salem Art Fair & Festival, is a tax-exempt, art services organization dedicated to arts education, art appreciation and historic preservation in Salem and the surrounding communities. Founded in 1919, SAA is one of the largest arts organizations in the state. All proceeds from the annual Salem Art Fair & Festival are used to present educational art programs throughout the year, and to assist other related non-profit activities.

EMERGING ARTIST PROGRAM
The Emerging Artist Program is for artists residing in Oregon and Washington. The program is designed specifically for artists who have no experience exhibiting and selling their artwork at any venue, OR extremely minimal experience if any. Please note: artists who have exhibited in festivals and are now changing their medium do not qualify as emerging. If you have any questions as to whether or not you qualify, please contact the festival director prior to applying for this program.

The application procedure and fee are the same as the regular show, however, upon acceptance emerging artists will pay a lower booth fee of $250, have a tent/tables/chairs provided, and receive mentoring from a professional artist to help guide the artist through the details of festival preparation, display and sales. Artists may only apply to the Emerging Artist Program or for the general show: they may not apply to both. Artists who are just beginning their careers in the art world are encouraged to apply.

The Salem Art Fair & Festival will pre-screen and research emerging artists to make sure they are a fit for this category and that they do not have extensive experience exhibiting and selling their work. If we find that you do not qualify for the Emerging Artists Program, your application will be moved to the professional list.

Emerging Artists are asked to apply with a 4th image of their work instead of an image of their booth. You will have to “trick the ZAPP system” to complete the submission. When you upload the additional artwork image, simply mark the box that states it is a booth image. Select Emerging Artist as your medium category and you will be ready to complete the application.

ATTENDANCE & MARKETING
The Salem Art Fair & Festival's attendance is approximately 55,000 persons each year. Over $25,000 is spent to market the event and is directed toward a diverse audience of individuals likely to be interested in the visual arts. While the majority of the audience is from the surrounding community, a significant and increasing number of art patrons from around the state attend.

JURY PROCEDURE
Approximately 205 artists will exhibit at the 2012 event. A total of 5 artistic award winners have been invited to return. A potential of 205 exhibit slots will be determined through the competitive jury process. Projected images from calibrated projectors are reviewed by the panel in a blind jury process. The identities of artists are not disclosed to jurors. The jury is comprised of both working artists and other art professionals including educators, fine and contemporary craft gallery and museum owners/directors. Jurors are rotated so that new and experienced jurors serve together. The jury will view each artist's set of four images projected simultaneously in a horizontal grouping. The process, materials, dimensions for each image and artist information statements will also be made available to the jury upon request. Artistic merit: design, vision, creativity, originality; Craftsmanship/technical competence: Technique, skill, degree of difficulty; and Presentation are the criteria for selection of exhibitors. The top 205 receive invitations; the balance of artists in the final round is retained to comprise a waiting list of alternates. Decisions of the jury panel are final.

PRIZE MONEY AND JUDGING
Prize money will be available for artistic awards which are determined by consensus. Artistic excellence is the criteria for selecting the awards. Awards are presented on the Main Stage before the headliner entertainment.

ARTIST AMENITIES
• Free lunch or dinner on Thursday during set up
• Omelets made to order Saturday and Sunday mornings
• Daily treats and beverages
• Artists’ Only hospitality tent
• Artists’ Only portable toilets
• Boothsitters
• Cash Awards
• $2,500 in Art Fair Bucks given to attendees

BOOTH SPACE
Each exhibitor will be provided a space measuring 10’ x 10’ or up to 10’ x 20’. Artists are to provide their own display booth, racks and/or tables in order to display their work in an outdoor environment.

SALES
Artists retain all revenue from the sale of their work with no commission on sales due to the Arts Festival. There is no sales tax in Oregon.

APPLICATIONS
Artists must submit separate applications, unless applying as a team. Artists wishing to exhibit work produced in more than one media category must apply with separate online user ids, set of digital images and jury fee for each category. Only one application may be submitted per body of work represented. Multiple applications must represent either work in different media categories or distinctly separate bodies of work within one category. No advantage is gained by submitting multiple applications for the same body of work in multiple categories.

APPLICATION FEES
Each application must be accompanied by the $35 non-refundable jury fee payment. Applicants may choose to pay online by credit card, or they may pay by a check made payable to the Salem Art Fair & Festival (mailed to 600 Mission St SE, Salem, Oregon 97302). The non-refundable jury fee check will be deposited upon receipt.

ACCEPTANCE OF OFFER TO EXHIBIT
An artist who is selected by the jury and accepts our invitation to exhibit must return the signed contract and booth fee to the Salem Art Festival by Friday, April 6, 2012. Failure to respond by the deadline may result in revocation of the invitation and immediate invitation of an alternate from the waiting list. The applicant is responsible to keep the Arts Festival advised of effective mailing addresses.

CANCELLATION
If an artist who accepts the invitation to exhibit and pays his/her fee cancels on or before April 30, 2012 by 5 pm PST, a refund will be sent minus a $100.00 application fee. If an artist who accepts the invitation to exhibit and pays his/her fee cancels after April 30, 2012, 5 pm PST, NO refund will be given.

EXHIBIT FEE
*Please do not send an exhibitor fee with your application.
$500.00 for a regular 10’ x 10’ booth; $600 for an inside park corner booth (10' x 10'); $700 for a Main Path corner booth (10’ x 10’); $1,000.00 for a regular 10’ x 20’ booth; $1,100 for a inside park corner booth (10' x 20'); $1,200 for a Main Path double corner booth (10’ x 20’).

DIGITAL IMAGES
NOTE: All images must be anonymous. Please photoshop out artist name before submitted. Please do not title any of your images with either your name or business name. The booth image is used to show how the artist will present their work at the festival. If you do not have a booth image, please provide an image of a grouping of your body of work to give an idea of how you will present your work at the show and how your work looks grouped together.

  • Four images are to be submitted for each individual media category entered by the artist.
  • Three images must be of individual pieces of work.
  • Image number #4, must be of a display of the artist's work, showing overall continuity and presentation of your current body of work. The fourth image is mandatory. If a booth image per se is not available, submit an image taken of a grouping of works representative of the works to be exhibited at the show. The purpose of the booth image is to ensure the artist has a complete body of work which is represented both in the first three images and also within image #4. It also helps identify the scale of the artist's work. Note: this is a blind jury process; please avoid submitting booth images with any identifiable sign, or photo of the artist themselves.
  • Please follow zapplication guidelines for the images. You may read more at: www.zapplication.org/imaging_tips.phtml
  • Images must accurately represent the body of the artist's work to be exhibited at the Arts Festival.

    For additional tips on photographing your work go to: http://www.dallasartsrevue.com/resources/How-to-Photo-Art.shtml

    RULES OF THE SHOW
    1. All work must be original, handcrafted work. Artist guarantees the accuracy of the description of the works presented and the authenticity of the work as the creation of their own hands.
    2. Work done by a production studio is not acceptable. All work must be designed and executed by the accepted artist.
    3. No more than two artists may collaborate on work. Both must be included on and sign the application. Both must be present at the Arts Festival.
    4. Artists wishing to share a booth must obtain permission from the Show Director. No more than 2 artists with different work may share a booth.
    5. Artists must be present with their work for the entire three days of the Arts Festival. Representatives may not attend in place of the artist. The Arts Festival will require photo identification at check-in to ensure compliance.
    6. Artists may only show work in categories and body of work selected by the Jury. All work exhibited must be of the quality, category and body of work of that shown in the images juried.
    7. Reproductions of an artist’s original work may be exhibited and must represent no more than 25% of the booth. Reproductions must be labeled as a reproduction or a limited edition and must be numbered (may not exceed 250).

    THE 2012 ARTS FESTIVAL HOURS WILL BE:
    Thursday, July 19
    Set up 9:00 a.m. to 7:00 p.m.
    Friday, July 20
    Festival Hours 10:00 a.m. to 7:00 p.m.
    Saturday, July 21
    Festival Hours 10:00 a.m. to 7:00 p.m.
    Sunday, July 22
    Festival Hours 10:00 a.m. to 5:00 p.m.

    MEDIA CATEGORIES
    Media categories are used by the Salem Art Fair & Festival as a tool for organizing artists' images into logical, related groups for the jury's review. While a balanced show that equitably showcases both works of fine art and fine craft as well as diversity among media is a principal Salem Art Fair & Festival objective, the festival establishes no quota or entitlement by media category.

    Please note: Mass produced post cards, calendars, mouse pads, magnets, books, etc are not permitted. Note cards are permitted but must be approved by the Show Director before the festival.

    In order to ensure that the rules are followed, all booths will be vetted daily.

    Ceramics: All original clay and porcelain work other than jewelry is accepted in this category. No machine-made or mass produced work is permitted. If multiple pieces of the same design are displayed each piece must be signed.

    Cottage Crafts: This category consists of traditional crafts historically considered functional and may include soap, candles, beadwork, needlepoint, cross stitch, quilting, brooms, dolls and toys, calligraphy, pressed flowers, and hand painted items that are not created by the artist. Wearable fibers in this category include handpainted or modified fabric not made by the artist. Jewelers whose process consists primarily of assembly and the use of commercially produced components such as charms and findings must apply in this category. No pre-packaged food or food of any kind is permitted.

    Digital Art: This category includes any original work for which the original image, or the manipulation of other source material, was executed by the artist using a computer. Work in this category must be in limited editions, signed and numbered on archival quality materials. Traditional photographs taken through a digital media should apply in the photography category.

    Drawing: Works created using dry media including chalk, charcoal, pastels, pencil, wax crayon, etc. or from the fluid medium of inks and washes applied by pen or brush are to be entered in this category.

    Emerging Artists: See complete description above.

    Fiber: All work crafted from fibers that is not wearable including basketry, embroidery, weaving, rug making, leatherwork, tapestry and papermaking. No machine tooling, machine-screened patterns or other forms of mass production are permitted.

    Fiber Wearables: All work crafted from fibers that is wearable (i.e. hats, scarves, shoes, clothing, belts, purses, etc). No factory produced wearable items, regardless of additional modification or enhancement by the artist, may be exhibited in this category. Any wearables using handpainted or screenprinted components must apply in the Cottage Crafts category.

    Glass: No forms of mass production are permitted.

    Graphics and Printmaking: Printed works for which the artist's hand manipulated the plates, stones or screens and which have been properly signed and numbered as a limited edition may be entered in this category. Printmakers are required to disclose both their creative and printmaking processes.

    Jewelry: All jewelry whether the work is produced from metal, glass, clay, fiber, paper, plastic or other materials must be entered in this category. No commercial casts, molds, individual beads, or production studio work is allowed. Jewelers whose process consists primarily of assembly and the use of commercially produced components such as charms and findings must apply in the Cottage Crafts category.

    No more than 15% of a piece may consist of commercial findings. Not acceptable are commercially purchased components (beads, glass, gems, pearls, metal, other components not made by the artist) that are strung or assembled and/or twisted on wire, with no substantial original work done by the artist (that is considered Cottage Crafts - please see category description above).

    Metalworks:Metal: Works incorporating metal are accepted in this category. Jewelry incorporating metal must apply in the jewelry category.No production studio work is allowed.

    Mixed Media: This category includes works, both 2 and 3-dimensional, that incorporate more than one type of physical material to produce. Includes non-sculptural work as determined by the artist.

    Painting: Works created in oils, acrylics, watercolor, etc. are in this category.

    Photography: Photographic prints made from the artist's original image, which have been processed by that artist, or under his or her direct supervision, are included in this category. Photographers are required to disclose both their creative and printing processes.

    Sculpture: Three-dimensional original work done in any medium.

    Wood: Original works in wood that are hand-tooled, machine-worked, turned or carved are accepted in the wood category.

    Salem Art Association • Celebrating the Arts!
    600 Mission Street SE • Salem, Oregon 97302 • 503-581-2228 • www.salemart.org


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